About Shared Purpose
Shared Purpose is a forum to think about, discuss, and predict what’s next for business and society.
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ContributorsLaura PalantoneLaura is a member of our corporate communications team and is based in New York.Leela StakeLeela is a director who helps businesses innovate, collaborate and communicate to be more successful. She’s based in San Francisco, has worked in six Asian countries and is interested in the relationship between long-term business success and community prosperity.James RobinsonJames is a director who brings ten years of experience working on CR strategy and communications in New York, Beijing, and Jakarta. He looks at how CR is employed as part of broader business strategy and has a particular interest in the evolving role of technology and innovation in managing social and environmental issues.Julie JackA director in APCO's New York office, Julie works on corporate responsibility with a focus on business strategy and emerging issues and trends. Her currents interests and work focus on sustainable agriculture and supply chain management, the integration of CR and financial communications, and CR in the consumer goods space.Ellen MignoniEllen is a senior director and helped build APCO’s global corporate responsibility practice. She works primarily with APCO’s corporate clients on business alignment and corporate responsibility, stakeholder engagement and partnership development, and communication and outreach.
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History & CategoriesClick to unfold.
- Sustainability Reporting Continues to Evolve
- Highlights from the Shared Value Leadership Summit
- Developing Tri-Sector Leaders
- What’s behind the gender wage gap in Seattle?
- iCrisis, version 2.0
- Takeaways From New Renewable Energy Proposals in Washington State
- The Red Equal Signs: Top Takeaways for Cause-Conscious Companies
- Women Helping Women
- Meet the Aspirationals: Three Findings from Regeneration Roadmap
- As Same-Sex Marriage Reaches the Supreme Court, So Does Support from Corporate America
Category Archives: Volunteerism & Service
Monday, January 21st is the official Martin Luther King Jr. holiday. Since 1994, this Federal holiday has been observed as a “Day ON, not a day OFF” and millions of Americans have stepped up to volunteer in the community for the holiday. If you haven’t sorted out your plans to serve, check out the Points of Light MLK Day online search tool to find an activity that interests you.
Posted on Friday, January 18th, 2013 By Tara Greco
Hurricane Sandy had a devastating effect on the New Jersey and New York metropolitan area. It was one of the worst national disasters in U.S. history, directly hitting the most populated area in the nation. Estimates are that at least 125 people died, more than 8.5 million people lost power and $25 billion in business was lost. A month and a half after the storm, people are still without power or a roof over their head. Despite the devastating loss and disruption, in the wake of Hurricane Sandy individuals and the business community have clearly come together and given. According to the Center on Philanthropy, donors poured $219 million into Sandy relief within the three weeks following the storm. The almost unprecedented group of music stars that supported the 12-12-12 concert last week in response to Sandy focuses attention on philanthropy in general and how and why people and companies are giving.
Posted on Thursday, December 20th, 2012 By SharedPurpose
This week brought several members of the APCO team to the Windy (and unusually warm) City of Chicago as we joined Points of Light for their annual National Conference on Volunteering and Service. It’s hard to pick one favorite session or speaker, so here’s a rundown of some of my highlights from this year
Posted on Friday, June 22nd, 2012 By SharedPurpose
Walter Isaacson, author of the best-selling Steve Jobs and Benjamin Franklin biographies, the other night said at a book forum sponsored by APCO: You don’t have to be the smartest person in the room to get something done; you just have to be the person who knows how to get things done. He learned that lesson in researching Franklin, who was the guy in the room who got a country done a couple of centuries ago. Isaacson said today’s politicians could learn a lesson from that, bringing the Franklin teaching to a lesson for today’s leadership.
Posted on Thursday, May 10th, 2012 By Tara Greco
Interesting news from the state of New York last week. Starting next year, prospective lawyers seeking to pass the New York state bar will be required to perform 50 hours of pro bono work, in addition to taking the grueling test, before being admitted.I like this plan for several reasons: It acclimates lawyers to pro [...]
Posted on Wednesday, May 9th, 2012 By Tara Greco
And as an alumnus of Auburn University, I was proud to see fellow alum and Heisman Trophy-winner Bo Jackson working to make a difference to those affected. A year ago, an outbreak of more than 60 tornadoes killed more than 200 people in Alabama. This week, Bo Jackson will trade his football pads for a bicycle as he launches his “Bo Bikes Bama” charity ride across the state to raise money for tornado relief. He’ll be joined along the way by sports figures including Lance Armstrong, Ken Griffey, Jr., and downhill skier Picabo Street. Ultimately, he hopes to raise $1 million for tornado relief in the state.
Posted on Tuesday, April 24th, 2012 By SharedPurpose
In honor of National Volunteer Week, I want to give a shout out to my colleagues here at APCO for their commitment to service. Many APCO consultants devote personal time to the causes that matter most to them—including coaching a youth sports team, cleaning up parks, taking in rescue dogs and handling press relations for the local homeless shelter.
Posted on Wednesday, April 18th, 2012 By Tara Greco
Spring training is right around the corner, so I thought it would be appropriate to dig into an analogy thrown out by Taproot’s Aaron Hurst at the 2011 BSR conference in San Francisco. Aaron compared the recent innovations in corporate volunteer practices to Moneyball. If you’ve read the book or seen the movie, you know the story: Oakland A’s GM Billy Beane revolutionized MLB roster management by employing a new approach to analyzing a player’s value. The “data nerds” have created a system that is more efficient and less risky, leading to improved performance for a franchise on the field and the balance sheet.
Posted on Thursday, January 5th, 2012 By Tara Greco
We spend a lot of time talking and thinking about the business benefits of employee volunteerism. What we’ve spent less time talking about is the benefit of prospective employee volunteerism. In this age of high unemployment in the United States, this is something we need to spend more time looking at. LinkedIn got the value of showcasing volunteer experience to potential employers and recently added functionality that lets users add their community engagement to their profiles. This week, former U.S. Supreme Court Justice Sandra Day O’Connor and former Senator Bob Graham eloquently made the connection in an op-ed in USA Today: Jobs and civics go hand in hand.
Posted on Thursday, November 3rd, 2011 By Andrea Shatzman