About Shared Purpose
Shared Purpose is a forum to think about, discuss, and predict what’s next for business and society.
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ContributorsLeela StakeLeela is a director who helps businesses innovate, collaborate and communicate to be more successful. She’s based in San Francisco, has worked in six Asian countries and is interested in the relationship between long-term business success and community prosperity.Laura PalantoneLaura is a member of our corporate communications team and is based in New York.James RobinsonJames is a director who brings ten years of experience working on CR strategy and communications in New York, Beijing, and Jakarta. He looks at how CR is employed as part of broader business strategy and has a particular interest in the evolving role of technology and innovation in managing social and environmental issues.Julie JackA director in APCO's New York office, Julie works on corporate responsibility with a focus on business strategy and emerging issues and trends. Her currents interests and work focus on sustainable agriculture and supply chain management, the integration of CR and financial communications, and CR in the consumer goods space.Ellen MignoniEllen is a senior director and helped build APCO’s global corporate responsibility practice. She works primarily with APCO’s corporate clients on business alignment and corporate responsibility, stakeholder engagement and partnership development, and communication and outreach.
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History & CategoriesClick to unfold.
- What’s behind the gender wage gap in Seattle?
- iCrisis, version 2.0
- Takeaways From New Renewable Energy Proposals in Washington State
- The Red Equal Signs: Top Takeaways for Cause-Conscious Companies
- Women Helping Women
- Meet the Aspirationals: Three Findings from Regeneration Roadmap
- As Same-Sex Marriage Reaches the Supreme Court, So Does Support from Corporate America
- Shareholders of the World, Unite!? (Part II)
- Mandatorily Philanthropic?
- The Word from Seattle: U.S. Needs Sustained Clean Tech Movement
Category Archives: Community Engagement
Monday, January 21st is the official Martin Luther King Jr. holiday. Since 1994, this Federal holiday has been observed as a “Day ON, not a day OFF” and millions of Americans have stepped up to volunteer in the community for the holiday. If you haven’t sorted out your plans to serve, check out the Points of Light MLK Day online search tool to find an activity that interests you.
Posted on Friday, January 18th, 2013 By Tara Greco
As the Olympics kick off, here are some non-sports-related London Games victories to celebrate: Organizers are calling these the “greenest” Games yet, having put sustainability at the heart of the project. Cyclists will race around a track made from sustainably-sourced Siberian pine at the velodrome, which also uses a fully natural ventilation system (i.e., no air conditioning) and collects rainwater from its sloped roof for its main water usage.
Posted on Friday, July 27th, 2012 By Leela Stake
I am not an organized grocery shopper…which is kind of odd because I am uber-organized in every other aspect of my life. Mostly, I hate menu-planning, which means I’m at the grocery store at least four times a week to pick up “just a few things.”On my last trip to the neighborhood Harris Teeter, I [...]
Posted on Tuesday, May 22nd, 2012 By Tara Greco
Walter Isaacson, author of the best-selling Steve Jobs and Benjamin Franklin biographies, the other night said at a book forum sponsored by APCO: You don’t have to be the smartest person in the room to get something done; you just have to be the person who knows how to get things done. He learned that lesson in researching Franklin, who was the guy in the room who got a country done a couple of centuries ago. Isaacson said today’s politicians could learn a lesson from that, bringing the Franklin teaching to a lesson for today’s leadership.
Posted on Thursday, May 10th, 2012 By Tara Greco
And as an alumnus of Auburn University, I was proud to see fellow alum and Heisman Trophy-winner Bo Jackson working to make a difference to those affected. A year ago, an outbreak of more than 60 tornadoes killed more than 200 people in Alabama. This week, Bo Jackson will trade his football pads for a bicycle as he launches his “Bo Bikes Bama” charity ride across the state to raise money for tornado relief. He’ll be joined along the way by sports figures including Lance Armstrong, Ken Griffey, Jr., and downhill skier Picabo Street. Ultimately, he hopes to raise $1 million for tornado relief in the state.
Posted on Tuesday, April 24th, 2012 By SharedPurpose
Last week, the White House convened a group of American business leaders for its “Insourcing American Jobs” forum. I was honored to attend the forum with Hal Sirkin of the Boston Consulting Group who is one of our clients here at APCO. Hal’s study, “Made in the USA, Again,” was a big part of the forum. President Obama highlighted the study in his opening remarks and used it to jump start the forum’s discussion.
Posted on Friday, January 20th, 2012 By SharedPurpose
Two years ago today, the devastating earthquake that struck Haiti made shockwaves well beyond the small Caribbean country. Hundreds of millions of dollars were poured into the country by foreign governments and traditional charitable organizations. But what was most unique was that a substantial portion of international donations—$43 million to be exact—came from text messaging. The relief effort signaled a new age in social giving.
Posted on Friday, January 13th, 2012 By SharedPurpose
Today marks another World AIDS Day. APCO’s Linda Distlerath has been working in this field for decades and shares her thoughts on how far we’ve come and how far we still have to go. Having worked in the HIV/AIDS field for more than 20 years, I find myself each December 1 – World AIDS Day – reflecting on how far we have come in tackling the global HIV/AIDS pandemic and contemplating what the future will bring. This past year marked the 30th anniversary of the first reports from U.S. Centers for Disease Control (CDC) of unusual cases of Kaposi’s Sarcoma and pneumocystis pneumonia in gay men, both later recognized as opportunistic infections associated with HIV infection and diagnostic of full-blown AIDS. Hence, 1981 is seen as the beginning of the HIV/AIDS epidemic in terms of public attention to a frightening and previously unknown infectious threat. Over the next 15 years, much effort was focused on the scientific, clinical and epidemiological aspects of HIV infection and AIDS with significant investment by the U.S. government through the National Institutes of Health (NIH) and the CDC among other government agencies, along with the research-based pharmaceutical industry. But 1996, the 15-year mark of the HIV/AIDS epidemic, was a watershed year for science, the industry and people living with HIV/AIDS, at least in the United States, Europe and other health resource-rich regions. In that year, the notion of the “triple-combination cocktail” of antiretroviral drugs to treat HIV infection – taking viral load to undetectable levels for prolonged periods – came to life, and indeed brought life back to those ravaged by AIDS.
Posted on Thursday, December 1st, 2011 By Tara Greco
We spend a lot of time talking and thinking about the business benefits of employee volunteerism. What we’ve spent less time talking about is the benefit of prospective employee volunteerism. In this age of high unemployment in the United States, this is something we need to spend more time looking at. LinkedIn got the value of showcasing volunteer experience to potential employers and recently added functionality that lets users add their community engagement to their profiles. This week, former U.S. Supreme Court Justice Sandra Day O’Connor and former Senator Bob Graham eloquently made the connection in an op-ed in USA Today: Jobs and civics go hand in hand.
Posted on Thursday, November 3rd, 2011 By Andrea Shatzman
Next week, I’ll head up to the Microsoft* campus in Redmond, Wash., to moderate a panel at Global Washington’s third annual conference. It’s a great model of statewide collaboration in the development community, and I thought you might want to know more about it. During the 20th century, the state of Washington built a reputation for its airplanes, timber, software and coffee. Yet the state is now leading the way in addressing an entirely different class of global needs: good health, education, employment, food, shelter, and a chance for a better life.
Posted on Friday, October 28th, 2011 By Leela Stake