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Contributors
Leela StakeLeela is a director who helps businesses innovate, collaborate and communicate to be more successful. She’s based in San Francisco, has worked in six Asian countries and is interested in the relationship between long-term business success and community prosperity.
Laura PalantoneLaura is a member of our corporate communications team and is based in New York.
James RobinsonJames is a director who brings ten years of experience working on CR strategy and communications in New York, Beijing, and Jakarta. He looks at how CR is employed as part of broader business strategy and has a particular interest in the evolving role of technology and innovation in managing social and environmental issues.
Julie JackA director in APCO's New York office, Julie works on corporate responsibility with a focus on business strategy and emerging issues and trends. Her currents interests and work focus on sustainable agriculture and supply chain management, the integration of CR and financial communications, and CR in the consumer goods space.
Ellen MignoniEllen is a senior director and helped build APCO’s global corporate responsibility practice. She works primarily with APCO’s corporate clients on business alignment and corporate responsibility, stakeholder engagement and partnership development, and communication and outreach.
Making the Case for Integrated Reporting
Robin Deliso is an associate director in APCO’s corporate responsibility practice.
A few weeks ago, UBS released a comprehensive report on integrated reporting, sometimes known as the “one report” concept. This concept integrates medium- and longer-term issues into the traditional annual report, giving investors a better overall picture of a company’s trajectory. In a world too beholden to quarterly earnings, the integrated report attempts to counteract some of this all-too-often shortsighted thinking.
The UBS paper outlines integrated reporting’s current state of development and the opportunities and challenges it presents. It is based on comprehensive research and includes several expert interviews.
Hate to say it, but sometimes these things capture more attention when a non-traditional voice speaks. In this case, I hope that UBS as the messenger turns heads that wouldn’t ordinarily look toward this topic when an NGO or academic organization makes the same case.
Read the report! And see why UBS feels companies like BASF, Intel, American Electric Power and Puma are leading the pack.
Catogories Communications and tagged Integrated Reporting, one report concept, UBS
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